We're through creative a branding and digital agency from Macclesfield near Manchester. We've put together this site to create a source of inspiration, we hope you like it.

Monk Classic Beer (Concept)

Posted: April 15th, 2014 | Author: Derrick Lin | Filed under: Alcohol, Americas, Brazil, Concepts | Comments Off

Agency: Agência BUD
Designer: Rodrigo Chiaparini/Franklin Zampani
Type Of Work: Concept
Country: Brazil

The contemporary line of beers Monk Classic Beer wraps her lovers by striking flavor and distinctive design. Handcrafted and accented palate, bring in their labeling influences of underground culture has relationship with music production, literature and fine arts.



Berserk (Concept)

Posted: April 8th, 2014 | Author: Derrick Lin | Filed under: Alcohol, Concepts, Europe, Norway | Comments Off


Designer: Vincent S Hasselgård
Type Of Work: Concept
Country: Norway

Berserk is a kick ass stout made in co-operation with Johan Peter Amb at Haga Gård. It's an experimental concept beer where the beer has been made to fit the design rather than the other way around.

The berserkers were wild viking warriors. "To go berserk" means to go on a blood thirsty frenzy. The berserkers got their name because they'd go to war only dressed in a berserkr which is old norse for bear pelt. It may also be interpreted as going without a shirt (bar serk). Some sagas implies that a berserker is well connected to the animal within him and may even take the form of a bear.

The caffeine is added by using espresso shots, about one per pint. It's also flavored with cocoa and it's made with high quality bitter hops and roasted malt and barley.



MEDOGON

Posted: April 7th, 2014 | Author: Derrick Lin | Filed under: Alcohol, Asia, Concepts, Europe, Russia | Comments Off


Agency: Alexandrov Design House
Type Of Work: Concept
Country: Russia

Branding agency Alexandrov Design House developed a new design concept whiskey MEDOGON.

MEDOGON registered trademark at Rospatent and at Ukrpotente on 33 ICGS class. The brand is designed for mid-price segment.

Trademark, bottle design and labels looking for his owner for the realization, cost on request.


Salvatore

Posted: April 3rd, 2014 | Author: Derrick Lin | Filed under: Americas, Brazil, Concepts, Sauces | Comments Off


Agency: Agência BUD
Designer: Rodrigo Chiaparini/Franklin Zampani
Type Of Work: Concept
Country: Brazil

The gourmet line of Salvatore oils and balsamic acetos allows expressing in its packaging, modernity and innovative gastronomic concept, through well structured and concise visual identity that facilitates the recognition of this new brand.



Grano Dorato

Posted: April 3rd, 2014 | Author: Derrick Lin | Filed under: Americas, Brazil, Concepts, Food, Sauces | Comments Off


Agency: Agência BUD
Designer: Rodrigo Chiaparini/Franklin Zampani
Type Of Work: Concept
Country: Brazil

Legitimate Pastifício Italian gourmet pasta, Grano Dorato brings the best Northern Italian cooking style. In order to highlight it among products of the same segment created a design point, equlibrando strong colors with the absence of color. The masses give the final touch of luxury packaging, united the subtlety of motifs drawn.




Bianco Panna (Concept)

Posted: April 3rd, 2014 | Author: Derrick Lin | Filed under: Americas, Beverages, Brazil, Concepts | Comments Off


Agency: Agência BUD
Designer: Rodrigo Chiaparini/Franklin Zampani
Type of work: Concept
Country: Brazil

The new line of dairy Bianco Panna was conceptually inspired by the '60s, from glass packaging in the best vintage style to logotipy lightweight and concise layout. Also has tetrapak, aligning itself to the socio-environmental thinking of today.




Couleur Nouveau

Posted: March 31st, 2014 | Author: Derrick Lin | Filed under: Alcohol, Concepts, Europe, Lithuania | Comments Off

Agency: McCann Vilnius
Designer: Aurimas Kadzevicius, Ernesta Valantiejute, Karolis Zukas
Copywriter Dangiras Bugas
Creative director Mantas Velykis
Type of work: Self Promotion
Country: Lithuania

Every year for beaujolais nouveau first tasting McCann Vilnius creates limited edition wine packaging. It’s agency way to tell their clients and market at large that we are constantly reinventing ourselves and looking for a fresh perspective.

This year we tried to reimagine function of the wine. Obviously beaujolais nouveau isn’t the best tasting wine in the world, so except making you drunk it turns your teeth and lips purple. Perfect! So this year we sent out wine packaged in paint buckets, with typical paint label, even instructions, how many glasses bring which colour on your teeth.
Limited edition packages became instant hit with huge exposure in social media.


Juego de la Oca (Game of Goose)

Posted: March 31st, 2014 | Author: Derrick Lin | Filed under: Concepts, spain, Sports / Toys, vintage design | Comments Off

Agency: Binomi creatividad
Country: Barcelona, Spain
Type Of Work: Promotional Item

A different way of looking the complicated world of advertising is represented in this Juego de la Oca (Game of Goose), with all the difficulties for advancing, stepping back here, slowing you down over there, and above all, depending always on your fate to move forward. From this premise, in Binomi Creatividad we have conceived our latest promotional item: El Juego de la Campaña Loca (The Crazy Campaign Game), maybe ironically to give to our customers who demand some changes. This is a new and special interpretation about the famous board game (which we have done a word game with the name), in a vintage design and format. It is a simple mechanism: the playing pieces representing the hard-working publicits who try to progress along a campaign, and the game boxes reflect the main troubles and obstacles that we face, from the encouraging beginning towards the desired publication.

The principal motivation behind this exciting idea is denouncing and counteracting the lack of humility of our customers, unable to recognize the main obstacle are they themselves. For those customers who at the final part of an order realise that their budgets are too short to continue, or those who make last minute changes, we consider they have won the“Death” game box. But of course we are conscious that not all customers are the same. Also, as in all our works, we have bet on an elegant graphical presentation, in a retro dynamic as the item demands, with the evident purpose of showing our ability to display a product in an attractive and different way.

In conclusion, our target is to propose and original, easygoing and daring idea, coherent with our alternative position, always outside the conventional and at the same time it means an educational game for everyone.


FIVE O’CLOCK (Concept)

Posted: March 26th, 2014 | Author: Derrick Lin | Filed under: Americas, Beverages, Brazil, Concepts | Comments Off


Agency: Agência BUD
Designer: Rodrigo Chiaparini/Franklin Zampani
Country: Brazil

The Five O'clock born to deliver the right time for each tea, inventive and consistently. To do this, we created light and delicate packaging that reflect the relaxed feel to taste it. The also very suggestive name toyed with the English tradition that became custom worldwide.



BINGO (Concept)

Posted: March 21st, 2014 | Author: Derrick Lin | Filed under: Americas, Brazil, Concepts, Pets | Comments Off

Agency: Fullpack
Designer: Bruno Singulani
Country: Brazil

Project details: I love dogs and working with a dogs food brand was a really exciting experience.

After some research and some brainstorming we decided to propose a new naming for a new client.

BINGO
This project is a packaging and branding proposal for a new brand in the Pet Industry here in Brazil.
These are the first concepts that Ive made. I used these stunning dog portraits by Daniel Sadlowski ( www.behance.net/Daniel_Sadlowski | www.linsensuppe-fotografie.de ) and some from Shutterstock.

Unfortunately the project wasnt approved by the client.