People describe themselves in one comment – they can either use the #SecretPortrait hashtag, or they can submit their description via the Facebook page – A bunch of illustrators then bring these descriptions to life.
The book features work designed by us, as well as work designed by clients, all of which was produced here in our Minneapolis location. Pictures of our ever expanding workspace also made it in alongside a forward written by our Principal.
Since we couldn’t, in good conscience, let a book about us not include any actual letterpress, all of the covers were letterpress printed at Studio On Fire and shipped off to meet the gutt of the book in the final stages of production. Due to the heavy 100 point thickness of the recycled cover boards, all of the covers were hand fed into our Gietz platen press. They are printed with a day glo ink using deep etch copper plates. We love the contrast of raw and refined created by the bright color next to the gray board.
It’s already shipping in Europe and will be released here in the states in late October. We got our hands on an advance copy, so we thought we’d share a bit of a sneak peek with you.
We designed this wedding invitation for the lucky couple that won our giveaway with Martha Stewart. It’s only too fitting that the couple we chose to work with will be jumping fires on their wedding night. Besides complimenting our studio name, their scheduled wedding night activities (get your mind out of the gutter) lends perfectly to the orange and white color palette featured by Martha Stewart.
Juan and Irma will be getting married in Madrid on the 24th of June, the night of “San Juan,” traditionally a night when friends and family gather to build bonfires and leap across them in celebration of the summer solstice. (We did some intense Googling and it appears that in many parts of Spain this is a party night not to be missed). They wanted to keep the invitations informal (reflecting the backyard bbq reception), to the point where it doesn’t even use the word wedding–we had to imply celebration and union strictly through the design.
With fire as a central part of the celebration, a matchbook format for the actual invitation seemed only natural. The whole letterpress printed suite is designed in physical layers, causing the viewer to interact as they unfold the invitation setting the stage for the matchbook sitting in the center of a custom frame. The invitation itself is a two and a half inch by three and a quarter inch matchbook that opens to reveal french folded text weight sheets (spanish on the front, english on the back), an intimate piece meant to directly reflect the fires that will be sparking that night.
The copy inside reads “Celebrating the arrival of the summer solstice (amongst other astronomical events),” so we created custom illustrations based around the sun, the moon and the stars to give the suite a celestial feel.
The wrap features the graphic sun inspired emblem with a smattering of stars making their way to a moon icon on the inside flap.
Several diecut papers and a pop of edge coloring create a custom built A7 size frame surrounding the matchbook invitation for mailing.